THE BRAND EXPERIENCE
BUILDING BRANDS PEOPLE FEEL.
Welcome to
The Brand Experience
The Brand Experience is a strategic brand and marketing practice focused on how brands shape perception.
Founded by Alicia Mitchell, a brand and marketing strategist, it brings together brand positioning, customer experience and marketing strategy to create work that feels considered, distinctive and commercially effective.
From full brand transformations to strategic consultancy, the focus is simple: not just how a brand looks - but how it makes people feel, and what that allows it to command.

UNLOCKING YOUR BRAND POTENTIAL
Our Expertise
Brand Positioning
Defining how your brand is perceived, who it’s for, and why it matters.
Brand Experience
Shaping the details that influence how your brand is felt across every touchpoint.
Strategic Advisory
Providing clarity on messaging, direction and decisions that drive growth.
Creative Direction
Translating brand strategy into a clear and considered visual and sensory expression.

Creating brands people feel
BRAND TRANSFORMATIONS AND STRATEGIC WORK
Clients
Testimonials
Marcus Bradbury Ross
Founder
Alicia is bright, sharp and energetic. However, much more importantly for me and my team – creative and imaginative.
She has created a super website and brand design for us that’s allowed us to be discreet and unique to the business – no mean feat.
Giuseppe Tentori
Michelin Star Chef
"My recipe for branding and marketing success is working with Alicia Mitchell.
She's incredibly smart, creative and a joy to work with. You should contact her today."
Adele Francis
CCO & Commercial Growth Advisor
"Alicia is an exceptional marketer, with a natural creative flare which when coupled with her ability to think outside the box, results in compelling campaigns to help drive revenue.
Alicia has a deep knowledge across all marketing disciplines and an undeniable talent for building brands.
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Alicia is quite simply, one of the most energetic and dynamic marketers I have met."

LOOKING TO CREATE AN IMPACTFUL BRAND EXPERIENCE?
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